We know what you are thinking. “A hot tub? In a Texas summer?” Fair question. When it is 100 degrees outside and the humidity makes your shirt stick to you before you even get to the mailbox, the last thing you want is more heat.
But here is the thing most people do not realize: your hot tub can also be a cool tub. With the right setup, your spa becomes one of the best ways to beat the East Texas heat — not add to it. At East Texas Hot Tub Co., we have been helping families enjoy their spas year-round for 40 years. Here is how it works.
The CoolZone System: Turn Your Hot Tub Into a Cool Tub
Hot Spring's CoolZone system is a game-changer for Texas hot tub owners. It is a cooling unit that connects to select Highlife Collection models and lets you drop the water temperature all the way down to 60 degrees Fahrenheit. That is cooler than most swimming pools and refreshing enough to make you forget it is July.
With CoolZone, your hot tub becomes a true four-season investment. Hot water therapy in the fall and winter, cool water relief in the spring and summer. No cover sitting on it gathering leaves from June through September — you will actually use it more in the summer than you do the rest of the year.
Five Reasons to Use Your Hot Tub This Summer
1. It Is Just Plain Hot Out There
Let us be honest — East Texas summers are brutal. By mid-June, you are looking for any excuse to cool down. With CoolZone, your back porch becomes the best seat in the house. Set the water to 70 or 75 degrees, slide in after a long day, and let the jets work on your back while the cool water brings your body temperature down. It is the adult version of jumping in the creek — except the creek does not have hydrotherapy jets and LED lighting.
2. The Kids Will Love It
If you have kids, you already know the summer struggle: keeping them entertained without defaulting to screens for three straight months. A cool-water spa is basically a private splash pad with jets. Set the temperature to something comfortable (mid-70s is perfect for kids), and they will spend hours in there. It is safer than a full pool, takes up less space in the yard, and requires a fraction of the maintenance.
Plus, when the kids finally go to bed, you and your spouse get it all to yourselves. Cool water, quiet evening, maybe a cold drink. That is the real summer upgrade.
3. You Will Be the Best Host on the Block
Backyard entertaining in East Texas is a way of life. But let us be real — everyone has a grill and a patio set. A cool spa in the summer? That sets you apart. Invite the neighbors over, set the water to a refreshing 68 degrees, put some music on, and watch your backyard become the go-to hangout spot. Nancy next door might have a pickleball court, but you have got a cool tub with jets. No contest.
4. Athletes: Cold Water Recovery Without the Ice Bath Hassle
If anyone in your household plays sports, works out regularly, or just pushes their body hard (hello, weekend warriors), a cooled-down hot tub is an incredible recovery tool. Cold water immersion reduces inflammation, speeds muscle recovery, and helps your body bounce back faster after intense exercise.
The traditional approach — filling a bathtub with ice — is messy, inconsistent, and miserable to set up every time. With CoolZone, you set the temperature once and it stays there. Walk in from a run, step into the spa, and recover like a pro. For even more serious cold therapy, check out the Vigor cold plunge — purpose-built for cold water immersion and available at both of our showrooms.
5. Find Your Perfect Temperature
Here is what most people do not think about: the best water temperature is not always “hot” or “cold.” Sometimes it is that perfect in-between — like wading into the ocean on a warm beach day. That 80 to 85 degree sweet spot where the water feels like a warm hug without making you sweat. With the CoolZone system, you can dial in any temperature from 60 to 104 degrees and find exactly what feels right for the moment.
Spring evening? Set it to 90. Summer afternoon? Drop it to 72. Fall morning? Bring it back up to 100. Your hot tub adapts to the season instead of sitting unused for half the year.
Which Models Support CoolZone?
The CoolZone cooling system is available on select models in the Highlife Collection — Hot Spring's flagship line. These are the same spas that come with the Moto-Massage DX jet, FreshWater Salt System, and the best insulation and efficiency in the industry. Adding CoolZone makes them true year-round wellness machines.
Stop by our showroom in Tyler or Longview to see which Highlife models work with CoolZone and find the right fit for your family.
Already Own a Hot Tub?
If you already have a Hot Spring Highlife spa, CoolZone may be available as an add-on depending on your model. Give us a call and we can walk you through your options. If your current spa does not support CoolZone, it is worth knowing for when you are ready to upgrade.
Summer Is Not the Off-Season Anymore
The old thinking was that hot tubs are a winter thing. That made sense when the only option was 104-degree water. But with CoolZone and the full temperature spectrum it offers, summer might actually be the best season for your spa. Cool mornings, refreshing afternoons, perfect evenings — and the whole family gets to enjoy it.
Family-owned since 1986, East Texas Hot Tub Co. has been helping families in Tyler and Longview make the most of their backyards for four decades. Whether you are shopping for your first spa or looking to get more out of the one you already have, we are here to help.
Ready to make your hot tub a summer thing? Explore the Highlife Collection, learn about the Vigor cold plunge for dedicated cold therapy, or contact us to visit either showroom. Call us at (903) 561-7565 (Tyler) or (903) 238-8021 (Longview).


